About Kerley

Family Values

Today, the company’s slogan says it all: “At Kerley Family Homes, It’s All About Value”. And that it is! With a multitude of Atlanta area communities featuring homes priced from the $120’s to the $400’s — each and every home offers the absolute most bang for the buck.

That’s because family values are important to Kerley Family Homes — all kinds of family values. According to Gene Kerley, “A sense of family is one of the most important things in life and it starts in the family home. That’s where family values originate, where the family traditions begin and where family bonds are built. And that’s why we take pride in providing families with the highest quality construction at the best pricing possible — that’s the other kind of family value — and we’re pleased to offer it.”

“We also call it instant value,” state Joe Kerley. “Many of our homes appraise higher than their selling price. This proves that, as a company, we’re dedicated to building a value-added dimension into every home we construct.”

A Hands on Team of Professionals

With a strong reputation for personalized service and attention to detail, the staff at Kerley Family Homes is dedicated to customer satisfaction. Company President, Greg Grooms, and Chief Financial Officer, Les Stumpff, make themselves available and their superintendents and builders are in the field constantly.

The staff gets to know its customers and respects their individual tastes, allowing them to make changes to colors, designs and details. In fact, this type of hands-on service is a hallmark of Kerley Family Homes.

“By giving our customers the freedom to choose, we let them know that they’re important to us,” stated Gene Kerley.

“And by having their homes completed at closing,” added Joe Kerley, “this underscores our dedication to customer satisfaction.”

If you would like join the Kerley Family Homes team, check out our career job openings.

Variety, Quality & Comfort

With a generous number of subdivision in Cobb and Cherokee Counties, the company also has made its mark on Douglas, Fulton and Paulding Counties. Specializing in a blend of Traditional and Craftsmen style designs, Kerley Family Homes offers more than 50 floorplans at any given time and is constantly updating its plan to keep the fresh and inspiring to potential homeowners.

But variety isn’t the only given at Kerley Family Homes — ahead of the market in innovation, the company’s designs are absolutely stunning! And, the top-quality craftsmanship incorporated into each home is designed to provide a lifetime of continuous comfort.

Come Home to Excellence

Kerley Family Homes is known for top-notch construction, honesty in a way of communication, and integrity in doing business. Rest assured, when you come home to a Kerley Family Home, you will be coming home to excellence.

About Us

Gene Kerley, master carpenter and former president of one of America’s top 50 builder companies, has joined forces with his builder son to form Kerley Family Homes, one of Atlanta’s top new home building companies. Gene and Joe Kerley share a lifelong passion for building value-packed, fine homes in prestigious neighborhoods. Their commitment to family values and meeting home buyers’ needs leads them to form individual relationships with each buyer.

Gene worked his way up through the ranks in the building industry from construction and project manager to president of a major building company, overseeing production in Missouri, Illinois, Colorado and most recently Atlanta. He has honed his skills in construction, management and customer service over the last 34 years.

Now in the business for almost 15 years, Joe has always wanted to follow in his father’s footsteps. He spent the summers of his teen years working around job sites as a laborer, and his career progressed until he eventually became a superintendent managing multiple subdivisions. Most recently, he owned a contracting company where he ran a crew of 60 carpenters and 15 siding contractors.

Together, the duo brings a level of expertise and keen eye for details that can be seen in all homes built by Kerley Family Homes. Before emerging home trends are offered by other builders in the Atlanta new home market, Kerley Family Homes offers these as standard features, making their homes unique for buyers. Their careful, up-close business management reduces overhead expenses, allowing Kerley Family Homes to provide value-packed homes with the most up-to-date features on the market.


My family and I bought a Kerley Family Home last summer. Our experience from the buying process all the way through closing was a pleasant one. Our on-site agent was knowledgeable and made sure that we were informed throughout the whole process. I would definitely recommend a Kerley Family Homes to anyone looking for a new home.

– W. Green – Woodstock, GA

As a first time buyer, our on-site agent bent over backwards to make sure we understood and were comfortable with the home buying process. She walked us through each stage and was always available to answer our questions. Even after closing, their warranty department continued the same excellent service.

– G. Watkins – Marietta, GA